I’ve talked about a cash-model medical practice long before DPC, telemedicine, and cash was popular. Well, by starting a cash walk-in clinic, I mean that it’s going to be a walk-in clinic that doesn’t take insurance. You don’t have to
Most doctors who use social media focus on the number of channel subscribers instead of conversions. If you’re going to put all that effort into building a social media channel, you should know whether you’re growing it to make money
A cash-pay clinic designed around price transparency, fast turnaround time, and access would look something like this at $50/visit.
You drive by this new commercial space for rent in your neighborhood and wonder whether you want to start your own clinic in that space. It’s bright, within walking distance of your home, small, and affordable. But, do you really
Pricing medical membership plans require a little market research to know what patients will pay. Marketing aside, what’s a person’s financial appetite for unlimited access to a physician? Secondarily, what’s in it for them? The sweet spot for unlimited in-person
Who is your ideal patient? Is it the low-complexity, straightforward medication refill or do you prefer the complex, higher-risk, higher-reward patient population where your interventions have significant benefits? Choosing the right patient in private practice impacts your overall risk exposure
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